Certificate IV in Marketing and Communication Skill Set

Take six essential pre-requisite units to fast track into the BSB50620 Diploma of Marketing and Communication.


Build a fundamental set of marketing skills and knowledge to prepare for your next learning step.

If you’re looking for a short program or want a fast-track into the BSB50620 Diploma of Marketing and Communication, this selection of pre-requisite units in our Certificate IV in Marketing Communications Skill Set is for you. Develop the foundational skills and knowledge needed to use well-developed marketing and communication skills in a variety of contexts.

Why Choose the BSB40820 Certificate IV in Marketing & Communication Skill Set

  • Take 6 focused units to fast track into the BSB50620 Diploma of Marketing and Communication
  • Build a comprehensive skill set to support your work in marketing and communications roles, or to support these activities as part of a broader organisational role
  • Develop analytical and practical skills and knowledge to help you understand consumer behaviour, promote products, make presentations and undertake a variety of marketing activities
  • Learn to communicate effectively and build and maintain business relationships

Brisbane, Melbourne, Sydney

Please note that due to the COVID-19 pandemic, Greystone College Australia plans to continue to run its online classes for VET students until at least the end of 2022.


Weekday 28-34 weeks

(20 hours/week)
Includes 6 hours/week online study + 14 hours/week in class study

Total length includes 24 weeks study + up to 10 weeks scheduled breaks


Intermediate 3


2022 - Jan 3, Jan 31, Mar 28, Apr 25, May 23, Jul 18, Aug 15, Sep 12, Nov 7, Dec 5


Feb 28 - Mar 25; Jun 20 - Jul 15; Oct 10 - Nov 4; Dec 26 - Jan 2, 2023



Work while you study

In Australia student visas typically include the right to work up to 40 hours every 2-week period once your course starts. Working while you study is a great way to immerse yourself in Australian life and earn extra money. Learn more about top industries and typical student jobs available in your study city.

Program Units

In this unit you will learn how to prepare, deliver and review presentations for a range of purposes such as marketing, training and promotions. Topics include: Prepare presentation; Deliver presentation; Review presentation.

In this unit you will learn how to effectively express, present and debate ideas, using creative techniques to engage others. Topics include: Establish framework for communication; Develop ideas for communication; Debate and discuss ideas.

In this unit you will learn how to prepare, coordinate and review basic marketing activities for small or large enterprises. Topics include: Prepare to undertake marketing activity; Co-ordinate marketing activities; Review marketing activities.

In this unit you will learn how to analyse consumer behaviour for markets and specific needs. Topics include: Evaluate drivers of consumer behaviour; Evaluate reasons for existing levels of consumer interest; Recommend marketing focus.

In this unit you will learn how to research, analyse and apply knowledge of the communications industry. Topics include: Research and analyse communications information; Develop communications deliverables; Finalise communications deliverables.

Package this Program

Combine progressive programs to create a long-term study plan at Greystone College Australia and earn multiple qualifications. Study as long as 5 years by combining your BSB40820 Certificate IV in Marketing and Communication Skill Set with the BSB50620 Diploma of Marketing & Communication or other qualifications. Learn more about package programs, and explore other program options.

Ready to make the next step?


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