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Attestation of College Studies, Digital Marketing Professional, with Practicum

Learn how to attract, engage, & convert clients across the digital space.

Build comprehensive, in-demand social media marketing, website management, & design skills to prepare you for the job market.

Explore all the current tools, tips, and trends in the world of digital marketing and learn how to reach clients across a range of digital platforms. This comprehensive program covers social media marketing, ecommerce, digital branding, web design, analytics, and more. You'll learn everything you need to know to launch and grow a digital brand, and leave with transferrable skills that will help you gain employment across a range of industries.

In the practicum, get hands-on experience helping a local organization or business reach its digital marketing goals.

Why Choose the Attestation of College Studies, Digital Marketing Professional.

  • Build comprehensive skills to prepare you for a hot job market - digital marketers are in demand in Canada and globally!
  • Build a dynamic skill set for building a brand & marketing online through websites, social media, blogs, email campaigns.
  • Explore Ecommerce, Customer Management Systems, WordPress, & other digital tools used to connect with & manage customer relationships.
  • Learn about analytic tools & discover how to use data to strategically plan & refine your digital marketing efforts to achieve goals & targets.
  • Put your new skills into practice in a Practicum placement in a role related to digital marketing.
  • For students whose first language isn't English, enter with ILSC Intermediate 3 (IELTS 5.5) or start at ILSC Language schools to improve your English level before entry.
  • Post Graduate Work Permit eligible - apply for a 2-year PGWP after successful graduation. 
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CAMPUS AVAILABLE

Montreal

PROGRAM LENGTH
PRACTICUM

Evening 76 weeks
Afternoon 76 weeks

(includes 72 weeks academic study + 4 weeks practicum)

Schedules will be adjusted in December to accommodate public holidays. Contact us for more information.

PROGRAM HOURS

1005 total hours
15 hours/week

LANGUAGE LEVEL REQUIREMENT

Intermediate 3

OR Completion of a minimum of three full years of study in a secondary or post-secondary institution where the sole language of instruction is English.

OTHER PROGRAM ADMISSION REQUIREMENTS

View general Greystone College Admission Requirements for your chosen campus.

START DATES

Evening*
2022: Jan 31, Mar 28, May 24, Jul 18, Sep 12, Nov 7
2023: Jan 3, Feb 27, Apr 24, Jun 19, Aug 14, Oct 10, Dec 4

Afternoon
2022: Mar 28, May 24, Jul 18, Sep 12, Nov 7
2023: Jan 3, Feb 27, Apr 24, Jun 19, Aug 14, Oct 10, Dec 4

Start dates are dependent on enrolment and are subject to change.
*New registrations of Evening closed for start dates between Nov 22, 2021 to Apr 24, 2023. New registrations accepted for start dates from Jun 19, 2023.

About the Practicum

The Attestation in College Studies, Digital Marketing Professional with Practicum combines academic study with practical work experience related to your study area. Students will complete a practicum placement in a local business in Montreal.

The practicum program includes: Documentation support, interview and job preparation, résumé building, monitoring throughout the practicum placement, and job search tips.

The student is responsible for the payment of any government fees related to the application for a work permit and the extension of study permit.

LEARN MORE ABOUT PRACTICUMS

Take the Attestation of College Studies, Digital Marketing Professional with Practicum and build work experience in entry-level positions in areas like:

  • Digital Advertising
  • Media
  • Digital Marketing
  • Communications
  • Social Media Management

Program Courses

This course deals with the importance of customer expectations and how CRM influences customer experiences. It identifies how customers' experience and perception of an organization can be beneficial or detrimental to its success. In this course of study students will gain objective knowledge about what positively and negatively affects customers' experience.

Digital Marketing Fundamentals- Branding lays the groundwork for students to understand the key components of brand identity, how to create Unique Selling Proposition (USP) and why it is important.

Digital Marketing Fundamentals lays the groundwork for students to understand how online and offline marketing methods work together to deliver results. Students will learn the terms and concepts used in the industry and how they are applied in practical situations.

Students will focus on defining their future goals and career aspirations, and will learn how to write effective résumés and cover letters, interview basics, and how best to find work in their new field.

Moving beyond basic keywords and PPC marketing, SEO takes a deeper look into what businesses need to do to get their content in front of their target audience. This course takes an international view on the subject and covers much more than Google; learn to incorporate SEO strategies across multiple platforms and geographic regions. It includes keywords, linking, backlinking and strategies to get onsite and offsite SEO working.

Explore our Digital Marketing Programs

Ready to make the next step?

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