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11422NAT

Diploma of Digital Marketing

Learn how to attract, engage, & convert customers with data-driven digital strategies.

CRICOS COURSE CODE: 120460G  

Learn how to empower brands with data-driven strategies, optimised websites, and impactful digital content across any industry.

The 11422NAT Diploma of Digital Marketing is designed to equip graduates with the skills and knowledge to plan, implement and evaluate digital marketing campaigns across a wide range of workplaces and industries, from applying core marketing principles in a digital landscape, to using Artificial Intelligence (AI) tools to develop effective campaigns, to designing and running organic, paid and omnichannel digital marketing strategies.

Graduates will be equipped for roles such as Digital Copywriter, Digital Marketing Specialist, Performance Marketing Manager, Social Media Manager, SEO Coordinator, Marketing Automation Specialist, and more.

 

The median annual salary for a digital marketing professional in Australia is between $100,000 and $120,000.

Stats are from SEEK.au.com.

 

Why Choose the Diploma of Digital Marketing.

  • Industry-Relevant, In-Demand Skills:  The Australian digital marketing market reached a valuation of USD $13.03B in 2024 (Salesforce), and digital marketing has become a core pillar of organisations' marketing efforts, meaning graduates enter a field with strong, sustained industry demand.
  • Strong Career Growth: The job market for digital marketing roles in Australia is growing at 11.4%, a rate expected to keep climbing as businesses continue to lean on digital channels and online presence to reach customers.
  • Learn to Work with AI: Build hands-on experience using Artificial Intelligence (AI) tools to help plan, create and optimise digital marketing campaigns, a skillset increasingly expected of digital marketers.
  • Full-Funnel Digital Capability: Design and implement organic, paid and omnichannel digital marketing campaigns, and learn to apply digital channels and platforms strategically across a marketing plan.
  • Automate for Impact: Use marketing experiments and automation to test, refine and optimise campaign performance, building the analytical skills employers are looking for.
  • Career-Ready Outcomes: Graduate prepared for roles including Digital Copywriter, Marketing Automation Specialist, Digital Marketing Specialist, Performance Marketing Manager, Social Media Manager, Digital Content Coordinator, Social Media Planner, SEO Coordinator, Marketing Automation Manager, and Digital Communications Manager.
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CAMPUS AVAILABLE

  • Adelaide
  • Brisbane
  • Melbourne
  • Perth
  • Sydney
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PROGRAM LENGTH

ACADEMIC

Weekday 66 weeks

Total length includes 50 weeks study + 16 weeks scheduled breaks

Schedules will be adjusted in December to accommodate public holidays. Contact us for more information.

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START DATES

          • 2026: gen 26, mar 23, mag 18, lug 13, set 07, nov 02
          • 2027: gen 04, mar 01, apr 26, giu 21, ago 16, ott 11, dic 06
    • Show Dates

Start dates are dependent on enrolment and are subject to change

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SCHEDULED BREAKS

      • Adelaide, Brisbane, Melbourne, Perth, Sydney:
      • feb 23, 2026 - mar 20, 2026
      • giu 15, 2026 - lug 10, 2026
      • ott 05, 2026 - ott 30, 2026
      • dic 28, 2026 - gen 02, 2027
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LANGUAGE LEVEL REQUIREMENT

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OTHER PROGRAM ADMISSION REQUIREMENTS

View general Greystone College Admission Requirements for your chosen campus.

  • Year 10 certificate or equivalent
  • Must be 18 or over at course start
  • Must have a laptop or desktop; familiarity with internet research and Office 365 (Word, Excel, PowerPoint
  • Operating systems: Windows 10, macOS Big Sur (or later)
  • Internet speed: ADSL2+ minimum
  • Browsers: Google Chrome 8X+ / Safari 14+ (minimum)

Study Schedules

Study schedules apply to all academic parts of your program.

Select Campus:

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