The marketing team has been tackling all kinds of projects these past few months, helping spread the word about the kinds of learning and living experiences ELS, ILSC & Greystone College offer. We’re delighted to update you on our team, what we’ve been working on recently, and what’s on the horizon. Read on for more.
What We Do
The Marketing Team showcases the ELS, ILSC & Greystone College brands to students, education agents, and the public through the website, social media, brochures, videos, display signage on campus, banners at education fairs, email campaigns, and more. We collaborate with the Sales team, and with other teams throughout the school to make sure the information we share is clear, and accurate, and supports agent sales, and student experiences.
Meet the Marketing Team
Recently, our team has expanded, merged, and become more dispersed! Check out who we are, what we’re doing, and where we’re working from.
Manson Osmond, Global Brand Director: Based in Vancouver, Canada Manson is the Marketing team leader, driving a variety of ILSC, Greystone College, and now, ELS marketing initiatives and major projects to showcase and strengthen our brands.
Mackenzie (Kerby) Bishop, Director of Global Higher Education Recruitment, ELS: Based in Chicago, Illinois, USA Mackenzie is our ELS marketing liaison and expert, who’s helping orient the team to what makes ELS special while lending her creative expertise and editing talents and collaborative work style to our shared projects.
Mara Müller, Marketing & Communications Manager: Based in Vancouver, Canada, Mara is the team’s wordsmith and supports project management, creative direction, and marketing strategy.
Shigeru Matsubara, Senior Marketing Technology Specialist: Based in Vancouver, Canada, Shigeru is our digital marketing guru and HubSpot expert; he manages HubSpot automation, maintains our website databases, and helps keep our digital presence current.
Hudson Dos Santos, Graphic Designer: Based out of Calgary, Alberta, Hudson is our graphics talent, taking care of creating and designing marketing materials for signage, brochures, websites, and so much more.
Juan Camilo Leal, Videographer/Social Media Specialist: Based out of Montréal, Quebec. Juan is our videography and social media superstar, who adeptly handles our many social accounts and supports local Social teams, while filming, editing, and/or directing a variety of amazing video projects.
Marcela Soto, Social Media/Videography, Australia: Based out of Adelaide, Australia, Marcela is the newest addition to the team, with years of experience in admin roles at ILSC. She now brings her passion for video and social media to support Australia-focused marketing projects and content creation.
Key Marketing Achievements
Our small but mighty team has launched a variety of major projects recently. If you haven’t seen these yet, make sure to check out:
What To Expect Next Quarter
We always have something new and exciting on the go. We’re currently working on: